Gaviscon
Content and web design
When Gaviscon UK sought to captivate a youthful audience between the ages of 16 and 25, we gladly stepped in to craft a compelling communication strategy.
Collaborating seamlessly with Havas's ATL campaign, our mission was to produce engaging web content tailored specifically for this target demographic.
Harnessing the power of social media, YouTube, and a dedicated website, we set out to create a captivating series of videos. Our goal was to showcase the unique benefits of Gaviscon in a manner that would resonate deeply with the young audience we were targeting.
By aligning our creative vision with Havas's overarching campaign, we seamlessly integrated Gaviscon's message into the digital landscape. Through carefully crafted content, we effectively communicated the product's appeal, ensuring its relevance and impact on the intended audience.